Finally know exactly which half of your advertising is wasted
Independent, always-on Marketing Mix Modeling+ that has delivered 20–40% media ROI lifts, and millions in profit, for large advertisers for 7 straight years, even through COVID and cookie deprecation.
Used by Fortune 500 retailers, CPGs, and QSR brands | No data-science team required
You’re spending tens or hundreds of millions on media… and you still don’t truly know what’s working.
Your digital platforms claim they drive everything. TV says it’s all brand. Your agency says “trust us.” Multi-touch attribution is dying with privacy changes. And your CFO keeps asking why marketing isn’t moving earnings more.
Last-click & MTA solutions → breaking in 2025, massively over-credit lower-funnel
Platform tools (Advantage+, Performance Max) → they grade their own homework
Traditional consultancies → $1M+, 9 months late, national-level only
Open-source MMM (Robyn, etc.) → free… but you need a PhD team and it’s still not granular
Think of your marketing budget like a giant investment portfolio
Your Google, Meta, TV, and retail media “stocks” all send you reports claiming “I’m up 500%!” Meanwhile the total portfolio is barely beating inflation, and you have no independent view.
Marketing Mix Manager is the independent auditor + optimizer. We look only at your actual sales (cash registers, online transactions, etc.) and tell you, down to the DMA and individual store, exactly which tactics are making money and which are wasting it.
Then we rebalance your budget every week for maximum return. Automatically.
$3 Billion Retailer | 2018 – 2024 Real Results
Media Spend DOWN
21%
Same-Store Sales UP
10%
While direct competitors were flat or declining during the same period (including COVID).
Media ROI UP
41%
Earning per Share UP